TOT Magazine is an exciting mix of product-focused articles and comment on major trends affecting the SA liquor and beverage industry in both the commercial and off-trade fields. TOT covers in-depth product news, a detailed market and category focus, retail trends, brand advertising and who is marketing what. All this plus personality interviews, helpful accessory services, a suppliers and entertainment guide, and the inside skinner direct from the industry’s movers and shakers.
 

Delivered with a clean-cut, premium and trendy look and feel, TOT Magazine includes more than an energetic array of products and services. We have designed a magazine that grabs the reader by the eyeballs and delivers the message with maximum impact!
 




   
 
   
 
 
 
  Editor's letter

Have you got all your ducks in a row? The FIFA World Cup is happening and the tickets are being sold and your business is set to boom. If you think it’s up to you to bring it all together, you are only partly right. A big chunk of your potential profits lie in the hands of your suppliers. Everyone from the person who fixes your credit card machines when they are on the blink to your potato chip supplier and liquor distributors. If even one small part of your supply chain breaks down, it could hit you hard. A day’s trade lost is never recoverable and to sit for six hours in the middle of the World Cup busy season with no credit card facilities, beer or ice could be disastrous. Check everything now, from your insurance and public liability cover to your suppliers’ plans for June and July 2010.

The results of the 12th Deloitte year-end holiday survey are just in and there is more good news for both our on and off-trade readers. While 32 per cent of consumers expect to spend the same as they did last year, an amazing 45 per cent expect to spend MORE than they did last year – and most of this is to be spent on food and drink.

On behalf of all of us here at TOT Magazine, we wish you well over the festive season and may your establishment bring you much prosperity during 2010.


Enjoy.
Andy Mark and the TOT team




World cup
A time to keep your friends close and your suppliers even closer...

The fans will be here. They have already booked. At the time of writing, FIFA’s official travel partners in the UK were frantically trying to keep up with demand for travel/ticket/accommodation packages and a complete sellout was imminent. Over and above the thousands of fans on their way to our shores is a significant media contingent and support personnel corps.

Read full story...




FNB Whisky Live Festival 2009

Over the last seven years, FNB Whisky Live Festival has become the largest whisky festival in the world. You might think that the point of Africa couldn’t be further (geographically and culturally) from the Scottish peat, wild heather and mist, but this festival draws experts and connoisseurs from all over the world and is a highlight on the international whisky fraternity’s calendar.

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IBA world champs in Berlin

In Berlin, a young Usain Bolt lit up the city, and indeed the world, with a powerful display of athletic talent at the IAAF world athletics championships. Just days before this, Berlin also played host to the 58th International Bartenders Association (IBA) meeting, the World Cocktail Competition and the Flairtending World Championships. The halls of the Maritim Hotel were flooded with the most unlikely combination of fraternities, as athletes and bartenders found themselves sharing the buffet at breakfast at the wonderful four-star hotel.

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